Digital Marketing.
Artificial Intelligence.
An Industry-Centric Perspective.
In a world replete with flimsy narratives, Rohit Haldankar has garnered a reputation for being an exceptional professional and educator who turns learning into something practical, relevant, and deeply human.
Rule-Based Chatbots & Conversational AI Chatbots
Contrary to popular belief, every chatbot is not an AI chatbot. Chatbots can be broadly classified into 2 categories - Rule-based chatbots & Conversational AI c...
Enterprise AI in Marketing: 7 High-Impact Use Cases to Drive Growth
As someone who has done extensive work in Conversational AI and Generative AI since early 2022, I believe it’s essential to emphasize on AI use-cases that go be...
Beyond the Hype: A Strategic Framework for Enterprise AI Adoption in Marketing
Some people on LinkedIn will tell you that AI adoption starts with a set of tools and ends with “here are 7 prompts that will help you eliminate your entire Marketing...
Conversational AI vs. Gen AI: Why Real Business Value Matters More Than Hype
I’ve often said on my various social handles that while Gen AI has all the hype, Conversational AI will drive real business value. The recent momentum garnered by Wispr Flow and Sarvam AI v...
Here’s Why Meta Wants You to Believe Conversational AI Advertising Can Run Only on WhatsApp
Meta is selling you its Conversational AI Advertising solution by calling it Click-to-WhatsApp ads. This is Meta’s way of brainwashing you into believing that t...
Beyond the Stock Price: Assessing the Real Challenges Facing Accenture Strategy in 2026
In 2024, I was at ISB as a part of the Accenture Strategy’s campus hiring process. At that time, a credible business publication had touted Accenture Strategy a...
A Structured Approach to Enterprise-Level AI Adoption Is the Need of the Hour
Does our existing tech ecosystem have the capability to adapt to latest AI systems?
India’s Fuel for Scale: Conversational AI’s Vernacular Opportunity
Let’s talk about Conversational AI and what it would take to drive deeper penetration of this tech for businesses and consumers across India.
More Than Just Buzzwords: Why NLP Is Essential for Marketing & Research
Let me tell you about NLP. NLP stands for Natural Language Processing. It’s a form of AI that recognizes, understands, analyzes and emulates how humans communic...
Marketing Leaders: It's Time to Look Past the AI Noise
Most of the AI chatter on social media revolves around prompt engineering, productivity tools and automated content.
AI-Powered or Just Hype? Understanding the Evolution of Your Marketing Tools
Social Listening tools have used Natural Language Processing (NLP) for well over a decade.
Ray-Ban Meta Glasses - An AI Gadget That Shouldn't Exist
Ray-Ban Meta Glasses have been in the news for all the wrong reasons lately. According to an investigation by Swedish newspapers Svenska Dagbladet (SvD) and Got...
The Future of Consulting: Why Junior Roles Are Shrinking in the AI Era
Strategy Consulting is dead.
CDME elevates marketing careers. Are you ready for your leap?
You are the sum of the people around you. For marketers, a better place than CDME will be extremely hard to find.
